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Content Aware media news: May 30, 2024

Grammar in reviews, Barry Adams on SGE, Open AI content deals - all in this week's Content Aware.

Published: 15:00, 30 May 2024
The map of the world on a newspaper

Not all SEOs agree!
What the actual leak shows will take ages to investigate and in any case we'll likely never truly know because Google is under no obligation to tell us. But surely all SEOs are in agreement about what's been revealed? Nope!
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Now is better for reviews
Writing product reviews? Turns out using present tense makes them way more believable. And don't tell people you live far away...
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AI searches not killing news (yet)
Search sage Barry Adams starts to break down the apparent effect of Google’s new AI-generated search results and their effect on traffic. Read his analysis below hot off the presses.
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One digital law sneaks in
Moments before the UK Parliament broke up for its forthcoming General Election it passed the long-brewing new Digital Markets Act. It burdens big tech platforms with many more responsibilities and the prospect of paying for content use, as well as changes in things like digital subscription regs which every publisher should be aware of.
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But one doesn't...
Meanwhile, another proposal to give the UK Secretary of State power of cookie consent did not make it through to approval - to the relief of the publishing industry.
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More OpenAI deals
The Atlantic and Vox Media become the latest to take OpenAI's cash-for-content deal.
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What does the public think of generative AI?
Reuters Institute looks at a poll of people in multiple countries about their understanding and assumptions around generative AI and its use in newsrooms.
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News group calls for AI regs from Government
The UK News Media Association trade body has reiterated claims to lawmakers of the need for regulation and enforcement to protect news and publishing from the ravages of AI.
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