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Content Aware media news: November 24, 2022

Lawmakers eye Apple and Google, SEO mythbusting, and Twitter turmoil - all in this week's Content Aware media news highlights.

Published: 10:21, 25 November 2022
The UK's markets regulator is to investigate Goole and Apple's control over smartphone browsers

Sign up for GPP's SEO Masterclass
Keep your eyes peeled for GPP's free invite-only SEO Super Clinic with world-renowned search expert Barry Adams. As a publishing SEO specialist, what Barry hasn't been able to tell a Who's Who of global news publishers over the decades is hardly worth knowing, so it'll be a fantastic opportunity to get unique insight into the current winning trends and techniques. Your colleagues are welcome too. Dates TBC
Interested? Sign up here or speak to us.

Corbidge comments... on the battle for the future of your phone screen
UK markets authorities are trying to peel back the ins and outs of Google and Apple's strict control over the browsers that power much of the apps and functions on your smartphone. Our content impresario Rob looks at how we got into this position in the first place. Also: the One Sausage legal defence explained.
https://www.gpp.io/news/can-our-mobiles-be-freed-from-the-big-tech-gorillas-aCKy54k6blQh

Canada's "Cash for Content" Act explained
Everything you need to know about the next major legal implement to eke money from platforms for publishers whose content they use.
https://www.cjr.org/tow_center/online-news-act-hearings.php

The Athletic and Google team up over sports
With a shared goal to grow insight into and coverage of women's sport, the NYT's Athletic taps into Google's News Fund for backing.
https://theathletic.com/3908527/2022/11/22/project-womens-basketball-soccer-google/

Meanwhile is the big World Cup battle really Meta vs Google?
A look at how the event which can drive huge traffic for news and sports sites is also leveraged by the big platforms who are in their own battle for our attention.
https://www.isportconnect.com/member-insights-the-biggest-pitch-battle-of-this-world-cup-google-and-facebook-vying-for-your-attention/

Twitter turmoil: a time for change
Upheaval at Twitter and other platforms like Meta has left many publishers wondering if the time is right to step back from being beholden to the decisions of warring tech companies and once-useful 3rd parties.
https://www.amediaoperator.com/newsletter/we-cant-depend-on-platforms-anymore/

UK’s VAT on digital news fight goes on
News UK leads the vanguard in a case that could return up to £100m of overpaid sales tax to publishers.
https://pressgazette.co.uk/publishers/news-uk-digital-vat-fight-reaches-supreme-court/

Green shoots in the grassroots
US local news titles are seeing subscriptions levels rise even as readers appear to be tightening their belts.
https://www.poynter.org/business-work/2022/contrary-to-concerns-news-organizations-are-still-seeing-a-rise-in-subscriptions/

"Time for papers to get their swagger back!"
A proprietor mounts a passionate defence of the business of news and newspapers.
https://www.editorandpublisher.com/stories/time-for-newspapers-to-get-their-swagger-back,240881

The end of the fax is nigh
You may remember faxes, and may not know they are still classified as a critical service whose provision is protected in law in some territories. That may no longer be the case in the UK soon.
https://www.ofcom.org.uk/consultations-and-statements/category-3/removing-fax-bt-and-kcom

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