News
An owned article is a content value in itself
Bylines exist for a good reason, and should only be withheld in specific circumstances
Apr 28, 2022
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Rob Corbidge
Head of Content IntelligenceRob Corbidge is Head of Content Intelligence at Glide Publishing Platform, applying the latest knowledge about advances and ideas in the publishing industry to our own product and helping clients get the most from their content.
Rob's articles - Page 19
News
When local is just too good to keep to yourself
New research sheds light on the surprising volumes of traffic coming to UK regional media sites from outside their target areas.
Apr 21, 2022
News
Breached paywalls - do publishers have to just live with it?
It's a reality for publishers that paywalls are an eternal battle of poacher and gamekeeper. In a broken ad market, they are the difference keeping some titles alive.
Apr 14, 2022
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Twitter's edit button and the problem for journalists
Edited tweets could deepen the issue of trust and truth for news and media organisations. Here's how we might learn to work around the problem.
Apr 7, 2022
News
You'll never guess what we found when we clicked on clickbait!
Low quality, mass produced advertorial products sit all over some great websites. Why isn't a mystery, but it doesn't mean it isn't a damning indictment of advertising models.
Mar 31, 2022
News
Google life isn't local life
A strong local media makes for a strong democracy. The very pillars of what make us strong have been eroded in the last three decades. It's time to push back.
Mar 24, 2022
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Google Analytics 4: painful but inevitable?
Google's Universal Analytics and Analytics 360 are on the way out. Google says the change is required to reflect greater privacy concerns and marketeers are going to just have to adapt.
Mar 17, 2022News
Information, misinformation, and disinformation in conflict reporting
Truth, it has been observed, is the first casualty of war. Newsrooms across the world are currently having to make rapid decisions on the veracity of the images, videos, social media posts and frontline reports received. Just how challenging is it?
Mar 16, 2022News
Media and readers get wiser to false narratives
We've all been witnesses to an extraordinary period of online manipulation, both successful and attempted, and seen its effects. Now there's a real conflict, it does seem more of us are losing our naivety.
Mar 10, 2022News
Online Safety Bill may do our democratic media more harm than good
While reasons behind the introduction of new laws to protect us all online are well intentioned, some of the actual effects will be to hand Big Tech more power than it has already
Feb 23, 2022News
Google plans to curtail cross app tracking on Android smartphones
Following from Apple's lead, Google has revealed it also plans to place greater control on protecting users' smartphone privacy, but it hasn't revealed just how it will do it
Feb 17, 2022Default
European Publisher's Council makes EU-wide complaint against Google's ad dominance
EU publishing industry body joins the chorus of those opposed to the tech giant's majority control of the online advertising eco-system
Feb 11, 2022